12for12k Global Event #GG24

I’ve already written about the program that the 12for12k team has been putting together to support our September charity, Doctors Without Borders,

The month has started really well with the Music as Medicine events proving to be a huge success and going a long way to meeting our goals. It is going to be up to the social media community to take over and finish the month on a high note.

12for12k is planning a gala Go Global 24 hour event that will be accessed from the Go Global 24 portal on the 12for12k site. The host for the whole 24 hours will be Henie Reisinger – one of twitter’s most dynamic and engaging personalities.

Go Global 24 (#GG24) Starts: 3 am Eastern Daylight Time on Tuesday, September 29 and Ends: 2:59:59 am Eastern Daylight Time on Wednesday, September 30.

It is really important that all the friends of 12for12k support the event by blogging and tweeting about what is going on.

We are going to offering sponsorships for 1 hour segments of the event. These can be purchased in advance by business wanting to take part and they will also be auctioned on eBay. The #GG24 sponsorships will offer some huge advantages to the sponsoring businesses.

Sponsors can use #12for12K’s collective global reach to introduce themselves, their latest innovation, their hottest new promotion, their brand… all in a way that adds value.

For example, in their hour, sponsors might conduct a question and answer session, run a contest, host a moderated panel discussion, and/or point fans and prospects to relevant information on their blog, or website, or microsite.

In addition sponsors will receive:

  • Real-time introductions, comments and thank yous
  • Will be featured on our event portal during their hour
  • Permanent thank yous on 12for12K.org
  • Lots of tweets and retweets and blog posts: before, during, and after the event

This is a huge opportunity for a business established in social media, or just getting started to create a really big impression, get out their message and have fun doing it.

However you choose to support 12for12k, you’ll get to meet a lot of influential social media people and (my favorite part) have a great time while helping others!!

There will be more information released over the next few days, so I’ll be updating this post from time to time.

Important Update: Along with the sponsorships we are also seeking items to be auctioned on eBay at the same time as the event.

If you have something you’d like to have included, you can send details to Jon Aston (jonaston@gmail.com) and he will include on the 12for12k auction site. As an alternative, you can set up the auction on your own account and set it up to donate directly to Doctors Without Borders. (I’m going to be setting one of these myself so once I know how to do it, I’ll post here again).

Should you set up your own auction, please let @12for12k know so we can include links to it. Also let us know the total you raise to update the grand totals.

If you’d like to make a direct contribution to Doctors Without Borders, you can do so via this 12for12k page.

Thanks for the support – as Jon Aston would say “You Rock!”


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